Page 4 - Alive January 2016 Newsletter Flip Book

4
Federation campaign
aims to rally public
support for policing
the Police Federation has launched a campaign to encourage people to back British policing and highlight why it is the best in the world.
The Believe in Blue campaign aims to show the demands of modern day policing, the role of the police in local communities, and just how demanding the job can be.
“It can be easy to concentrate on the small percentage of occasions when things go wrong in policing,” says Emma Carter,
secretary of Bedfordshire Police Federation, “But the vast majority of the time, police officers are working tirelessly, in very difficult circumstances and at their own personal risk, to fight crime, keep order and protect the vulnerable.
“In doing so, they put their own safety or even their lives at risk as they head towards danger as others run away. This campaign aims to highlight all that is right about policing in this country. We hope
that members of the public will come forward and share their positive experiences of dealing with the police; all too often this is just taken for granted.”
During the campaign, people will be encouraged to share their positive stories on the campaign social media sites with #believeinblue
In March, adverts will be played in cinemas across the country showing scenarios all too familiar to officers. Stories